Tweets Analysis - Keyword: @tousjewelry
Overview
Total number of tweets analysed
108
Earliest tweet was on
2023-03-22
Latest tweet was on
2023-03-31
Tweets covering
8 days
Average age of authors' accounts
7 years
Summarization
The tweets are mainly about the jewelry brand Tous, including their new store in Barcelona, their celebrity endorsements, and their latest collection inspired by nail art. The brand has also been praised for their innovation in retail and received positive financial results. There are mentions of famous people wearing Tous jewelry, such as Queen Letizia and Carmen Jedet. However, there are also negative comments about the brand’s endorsement choices and perceived lack of authenticity.
Topic Modeling
- Jewelry from Tous
- New Tous store in Barcelona
- Retail innovation and digital revolution
- Celebrity endorsements of Tous jewelry
- Letizia wearing Tous jewelry
Emotional Analysis
The tweets express a range of emotions including excitement, admiration, congratulations, and appreciation towards the jewelry brand Tous. Some tweets also showcase appreciation towards Queen Letizia for wearing Tous jewelry. However, there are a few negative tweets highlighting the brand's controversial advertisement campaign and comments about the family behind the brand. Overall, the emotions expressed in the tweets are positive and promote the brand's new store openings, product launches, and celebrity endorsements.
Trend Analysis
- Natalia promoting Tous jewelry on Instagram
- Opening of new Tous jewelry store in Barcelona
- Promotion of Tous jewelry collections
- Celebrity endorsements of Tous jewelry
- Positive financial performance of Tous jewelry
Types of Tweets
Number of Retweets
23
Percentage of total tweets
21%
Number of Original tweets
41
Percentage of total tweets
37%
Number of tweets that contain Mentions
108
Percentage of total tweets
100%
Number of tweets that were Replies
44
Percentage of total tweets
40%
Number of tweets that were Quotes
1
Percentage of total tweets
0%
Number of tweets that contain Hashtags
22
Percentage of total tweets
20%
Top 5 devices used to tweet
| Source | Count |
|---|---|
| Twitter Web App | 42 |
| Twitter for iPhone | 40 |
| Twitter for Android | 21 |
| Twitter for iPad | 2 |
| Hootsuite Inc. | 2 |
What devices were used to tweet
Top 10 accounts with highest followers count
| Username | Name | Bio | Followers count |
|---|---|---|---|
| naciodigital | NacióDigital | L'última hora i tota l'actualitat al diari digital líder en català. Fundat el 1996. A Telegram: https://t.co/Bblg7HFLL6 | 226,644 |
| cronicaglobal | Crónica Global | Medio digital con una concepción crítica del periodismo. Apuntamos en la buena dirección. | 40,742 |
| Invertia | Invertia | Invertia es el portal de mercados, empresas, economía y medios de @elespanolcom. | 31,119 |
| Fuckingyoung | Fucking Young! magazine | A brief in men's fashion and culture 👊🏻 EVOLUTION issue #21 | 21,481 |
| LaSalleBCN | La Salle BCN | Founding member of @uramonllull, offering programs in #Architecture, #Engineering, #Management, #Animation & #VFX, #HealthEngineering, #Philosophy & #Humanities | 20,162 |
| WayraES | Wayra Spain | #WeScaleStartups - Somos el hub de innovación abierta de @telefonica más global, tecnológico y conectado del mundo | 19,233 |
| jallorente | José Antonio Llorente | Fundador de LLYC, 1a consultoría de comunicación de España-LatAm. +1000 profesionales 20 oficinas @llorenteycuenca @FundacionLLYC Cotizando en BMEGrowth | 14,795 |
| naciomanresa | NacióManresa | Diari digital del Bages i el Moianès | Edició de @naciodigital | 13,286 |
| tendenciastv | Tendencias.tv | Medio Contemporáneo y Productora Creativa. ¡Felices! | 13,081 |
| NLacunzaCFO | CFO Natalia Lacunza | Club de fans Oficial de @natalialacunza. Su primer disco “Tiene Que Ser Para Mi” YA disponible en todas las plataformas digitales. 📩: NataliaLWeb@gmail.com | 10,758 |
Top 10 accounts with highest friends count
| Username | Name | Bio | Followers count |
|---|---|---|---|
| dipakhaldar02 | Dipak Haldar | Consultant: Recruitment | Digital Marketing | Hotel & Hospitality Head Marketing Allied Technologies वसुधैव कुटुम्बकं #Pranichealing Alumni @IIMKsp | 10,921 |
| cronicaglobal | Crónica Global | Medio digital con una concepción crítica del periodismo. Apuntamos en la buena dirección. | 9,739 |
| LaSalleBCN | La Salle BCN | Founding member of @uramonllull, offering programs in #Architecture, #Engineering, #Management, #Animation & #VFX, #HealthEngineering, #Philosophy & #Humanities | 5,000 |
| newbcnpost | The New Barcelona Post | El diario de las buenas noticias de Barcelona #goodnews #truestories El diari de les bones notícies de Barcelona: https://t.co/zKmJYhbwcy | 4,194 |
| jallorente | José Antonio Llorente | Fundador de LLYC, 1a consultoría de comunicación de España-LatAm. +1000 profesionales 20 oficinas @llorenteycuenca @FundacionLLYC Cotizando en BMEGrowth | 2,749 |
| naciodigital | NacióDigital | L'última hora i tota l'actualitat al diari digital líder en català. Fundat el 1996. A Telegram: https://t.co/Bblg7HFLL6 | 2,607 |
| WayraES | Wayra Spain | #WeScaleStartups - Somos el hub de innovación abierta de @telefonica más global, tecnológico y conectado del mundo | 2,112 |
| huwingo | huwin | yo creo en la suerte, Mientras mas trabajo mas suerte tengo, asi o mas facil | 2,059 |
| pedroapa48 | pedro aparicio pérez | SOMOS LO QUE SOMOS | 1,807 |
| naciomanresa | NacióManresa | Diari digital del Bages i el Moianès | Edició de @naciodigital | 1,761 |
Most active users
| Username | Bio | Number of tweets |
|---|---|---|
| FranRhdez | Fanatica de la marca Tous. Amante de la buena vida y del placer de vivir. Blog personal ❤️ | 7 |
| morganf65019089 | - | 4 |
| PepPickles | - | 3 |
| PesimaAtencion | Denuncia la #PésimaAtención de proveedores y del Gobierno, exije productos y servicios de calidad, OJO! solo si me sigues daré RT a tus quejas y denuncias | 3 |
| newbcnpost | El diario de las buenas noticias de Barcelona #goodnews #truestories El diari de les bones notícies de Barcelona: https://t.co/zKmJYhbwcy | 3 |
| nemogucinakit | Riznica nakita, pravoslavlja, umetnosti i lošeg humora Unikatnost izražena kroz nakit 💫 Est. 2019 | 2 |
| fresavega1 | deportes cine compras | 2 |
| medicenvedoble | Cocinera 🐽 | Mutante y orgullosa ✊🏻🔥🏳️🌈 | Tomo fotos en manifestaciones 📸 #ACAB | Los anticonceptivos fallan, exige #AbortoLegalYa 💚 | #CatLover 😻 | 2 |
| TheCutDaily | A lot of things that you need to know and love. 👉🏿 Mostly inspo, art, fashion and plants. Everyone needs references. | 2 |
| seogra35256594 | - | 2 |
Tweets per day
Top 10 tweets with highest Retweet count
| ID | Text | Retweet count |
|---|---|---|
| 1641098143604277249 | 📸 Natalia vía IG post “a fígaro le han encantado estos anillos de @tousjewelry 🫧🫧🫧🫧🫧 https://t.co/Uq8rxnpLm6… https://t.co/Pd92HSwSxi | 6 |
| 1640418988906692622 | Concierto Inagural de Los Cantaores Carmen Linares,Marina Heredia y Arcàngel @CadizLengua Letizia lleva vestido negro redecilla y flecos @HUGOBOSS .Pendientes diamantes largos @tousjewelry .Salones negros @aquazzura .Clutch negro @MAGRITshoes .Anillo @Coreterno .Càdiz 27/03/23. https://t.co/DPBMuP9Cih | 4 |
| 1641589138595143681 | Ayyyy💕💕💕💕 @macabeso #MacarenaAchaga @tousjewelry https://t.co/kbkpao7vJJ | 3 |
| 1641586215089590273 | Que bellas manos✨😍💍 @macabeso #MacarenaAchaga @tousjewelry https://t.co/s72dkhNOs9 | 3 |
| 1641587583074304001 | 🤩🤩💍 @macabeso #MacarenaAchaga @tousjewelry https://t.co/2WjY02RHA3 | 3 |
| 1641094885808668676 | 📲 Natalia vía Ig post " a fígaro le han encantado estos anillos de @tousjewelry 🫧🫧🫧🫧🫧" https://t.co/nMmU05lwE7 | 3 |
| 1641096668593487872 | Natalia vía Instagram post: “a fígaro le han encantado estos anillos de @tousjewelry 🫧🫧🫧🫧🫧”. https://t.co/lhsWynKpDn | 3 |
| 1640650074551140352 | @laverite0001 @macabeso @figueroadelmora @GlamourMex @Forbes_Mexico @marieclaire_es @tousjewelry @RalphLauren @CARASmexico @QuienMexico @msommerz @VIX @Univision @Lexus_Mex Definitivamente son un 🤮 de familia, qc venden x unos cuantos ceros en su bolsillo rebajandose a este circo mediatico d la 🐀 de juanpa zurita solo x tapar lo evidente👀 que buen ejemplo de madre le da a su hija @figueroadelmora 👏🏻 👏🏻y se dicen ser mujeres empoderadas🫢 https://t.co/qBlkosokul | 2 |
| 1638663792296091648 | 🌈👉🏾 @tousjewelry new store in Barcelona (Rambla Catalunya 66) https://t.co/jB5WeciXWy | 2 |
| 1639218599331000321 | ❤️ @tousjewelry saca las garras para presentar su nueva colección inspirada en el Nail Art https://t.co/8Ch3Xn3bca https://t.co/9qLqhPEsRb | 1 |
Top 10 tweets with highest Like count
| ID | Text | Like count |
|---|---|---|
| 1641098143604277249 | 📸 Natalia vía IG post “a fígaro le han encantado estos anillos de @tousjewelry 🫧🫧🫧🫧🫧 https://t.co/Uq8rxnpLm6… https://t.co/Pd92HSwSxi | 22 |
| 1641094885808668676 | 📲 Natalia vía Ig post " a fígaro le han encantado estos anillos de @tousjewelry 🫧🫧🫧🫧🫧" https://t.co/nMmU05lwE7 | 14 |
| 1641096668593487872 | Natalia vía Instagram post: “a fígaro le han encantado estos anillos de @tousjewelry 🫧🫧🫧🫧🫧”. https://t.co/lhsWynKpDn | 12 |
| 1638663792296091648 | 🌈👉🏾 @tousjewelry new store in Barcelona (Rambla Catalunya 66) https://t.co/jB5WeciXWy | 11 |
| 1640418988906692622 | Concierto Inagural de Los Cantaores Carmen Linares,Marina Heredia y Arcàngel @CadizLengua Letizia lleva vestido negro redecilla y flecos @HUGOBOSS .Pendientes diamantes largos @tousjewelry .Salones negros @aquazzura .Clutch negro @MAGRITshoes .Anillo @Coreterno .Càdiz 27/03/23. https://t.co/DPBMuP9Cih | 10 |
| 1641013743688531969 | 💥 Ayer en Barcelona estuvimos presentes en el #RetailInnovationDay organizado por @Telefonica, donde aprendimos sobre innovación aplicada a retail con @MartaAntunezBCN (@Wayra), #Desigual, #Vegalsa y @tousjewelry, y sobre la revolución digital con @BernieHernie. https://t.co/wa6i7ibqVe | 9 |
| 1638851383427227649 | @tousjewelry carmen jedet | 5 |
| 1638668461013606400 | 👉🏾 @tousjewelry abre nueva tienda en Rambla Catalunya 66 y aquí estamos celebrándolo 🌈💫🌝💕 https://t.co/mNcq9ZPk41 | 5 |
| 1640559420869410816 | @laverite0001 @macabeso @figueroadelmora @GlamourMex @Forbes_Mexico @marieclaire_es @tousjewelry @RalphLauren @CARASmexico @QuienMexico @msommerz @VIX @Univision @Lexus_Mex De tal palo, tal astilla. Madre e hija rebajándose por dinero 👏👏👏 todo un ejemplo de mujeres empoderadas. | 4 |
| 1641587583074304001 | 🤩🤩💍 @macabeso #MacarenaAchaga @tousjewelry https://t.co/2WjY02RHA3 | 4 |
Top 3 Languages Used In Tweets
Top 10 Hashtags used
| Hashtag | Count |
|---|---|
| #macarenaachaga | 6 |
| #touslovers | 2 |
| #garantía | 2 |
| #kueskipay | 1 |
| #tousmexico | 1 |
| #wakeupspain | 1 |
| #marca | 1 |
| #nocomprestous | 1 |
| #retailinnovationday | 1 |
| #desigual | 1 |
Top 10 Hashtags Used In Tweets
Top 10 mentions
| Mention | Count |
|---|---|
| @tousjewelry | 115 |
| @belindapop | 14 |
| @macabeso | 11 |
| @profeco | 6 |
| @rosatous | 5 |
| @figueroadelmora | 5 |
| @glamourmex | 5 |
| @forbes_mexico | 5 |
| @vix | 5 |
| @lexus_mex | 5 |
Top 10 mentions
Wordcloud of Tweets
Emojis
Average number of emojis used per tweet
132
Emojis used in tweets
| Emoji | Count | Emoji Text |
|---|---|---|
| ❤️ | 45 | red_heart |
| 💕 | 10 | two_hearts |
| 💍 | 7 | ring |
| 🤩 | 5 | star-struck |
| 👏🏻 | 4 | clapping_hands_light_skin_tone |
| 🌈 | 4 | rainbow |
| 👉🏾 | 4 | backhand_index_pointing_right_medium-dark_skin_tone |
| ✨ | 3 | sparkles |
| 💎 | 3 | gem_stone |
| 😀 | 3 | grinning_face |
Emojis groups
| Emoji Group | Count |
|---|---|
| Smileys & Emotion | 87 |
| People & Body | 22 |
| Objects | 15 |
| Travel & Places | 7 |
| Animals & Nature | 5 |
| Activities | 4 |
| Symbols | 2 |
| Food & Drink | 1 |