StepChange - Tweet Data Analysis
Tweets Analysis - Keyword: @StepChange
Published April 7, 2023
Overview
Tweets covering
9 days
Latest tweet was on
2023-03-30
Earliest tweet was on
2023-03-21
Total number of tweets analysed
358
Average age of authors' accounts
9 years
Summarization
Multiple organizations and individuals are promoting Debt Awareness Week, with a focus on providing support and advice for those struggling with debt. The main organizations involved include Citizens Advice, CMA MoneyAdvice, National Debtline, MoneyHelperUK, PayPlan, CAPuk, and StepChange. StepChange is specifically highlighted as a debt charity with active representatives on the MSE Forum, and there are multiple upcoming events and campaigns to support debt advice awareness. Overall, the message is that debt can happen to anyone, and there is help available.
Topic Modeling
- Organizations that offer support for debt such as CitizensAdvice, CMA_MoneyAdvie, natdebtline, MoneyHelperUK, PayPlan, StepChange, and CAPuk
- Importance of seeking debt advice and support
- Statistics and facts about debt and the impact it has on individuals and society
- Advocacy against criminalizing those in debt and the need for free debt advice
- Promotion of StepChange's tenth #DebtAwarenessWeek and their services and resources available for debt management
Emotional Analysis
The tweets express empathy and support towards individuals struggling with debt. They offer information and resources to help people access debt advice and guidance. The tone of the tweets is compassionate and encouraging, shedding light on the issue of debt and attempting to reduce the stigma around it. There is a sense of community and solidarity in addressing the issue of debt, and a recognition that it can happen to anyone. Overall, the tweets convey a positive message about seeking help and finding support in dealing with financial difficulties.
Trend Analysis
- Debt awareness and advice (highlighting organizations such as Citizens Advice, CMA Money Advice, natdebtline, MoneyHelperUK, PayPlan, CAPuk, Churchpoverty, FairByDesign, PublicIssues, jrf_uk, PovertyAlliance, and TrussellTrust)
- Support for those struggling with debt (encouraging people not to face debt alone and offering help and advice)
- Statistics on debt (highlighting the fact that debt can happen to anyone and providing information on the cost of living crisis)
- Free debt advice resources (promoting StepChange and CAPuk as charities that offer support and advice for those struggling with debt)
- Campaigns and events related to debt awareness (such as hosting a conference for the free debt advice sector and a Facebook Live with ClearScore on answering questions related to debt, credit, energy bills, mortgages and more).
Disclaimer: The text analysis on twtdata.com, powered by OpenAI, does not represent the views of twtdata.com or its affiliates. The analysis is for informational purposes only and not an endorsement of any viewpoint.
Types of Tweets
Number of Retweets
127
35% of total
Number of Original tweets
167
46% of total
Number of tweets that were Quotes
21
5% of total
Number of tweets that were Replies
50
13% of total
Number of tweets that contain Hashtags
265
74% of total
Number of tweets that contain Mentions
358
100% of total
Devices Used to Tweet
Top 5 Devices
| Source | Count |
|---|---|
| Twitter Web App | 137 |
| Twitter for iPhone | 59 |
| Twitter for Android | 56 |
| Hootsuite Inc. | 42 |
| Sprout Social | 10 |
Device Distribution
Top 10 Accounts by Followers
| Username | Name | Bio | Followers count |
|---|---|---|---|
| MoneySavingExp | Money Saving Expert | Founded by @MartinSLewis dedicated to cutting your costs, finding deals, beating the system & fighting your corner. Retweets aren't endorsements. | 580,951 |
| BarclaysUK | Barclays UK | Let's make money work for you. For help with your banking tweet @BarclaysUKHelp 24/7. We'd never ask for personal data on Twitter, please don't post any. | 185,734 |
| businessgov | Business Support Helpline | As the UK Government's #BusinessSupportHelpline for England we're here to provide free, impartial expert business support for you & your business. Get in touch. | 77,790 |
| NatWestGroup | NatWest Group | Championing the potential of people, families & businesses. Customer queries @Natwest_Help, @RBS_Help, @UlsterBank_Help. House Rules https://t.co/8BUtJfTfC0 | 71,349 |
| PRSforMusic | PRS for Music | PRS for Music represents the rights of over 160,000 members. We promote and protect the value of copyright. | 61,272 |
| MoneyHelperUK | MoneyHelper | MoneyHelper makes your money and pension choices clearer. For free guidance, call 0800 138 7777. For pensions, call 0800 011 3797. Welsh page: @HelpwrArian | 53,057 |
| MarvinJRees | Marvin Rees | Official Twitter for Marvin Rees, Mayor of Bristol. Email: mayor@bristol.gov.uk | 43,860 |
| BASW_UK | BASW | The official Twitter feed for the British Association of Social Workers. BASW UK and BASW England | 42,765 |
| SunderlandUK | Sunderland UK | News, events and general information from Sunderland City Council. Account monitored Monday to Friday, 9am to 5pm. For all enquiries, please visit our website. | 42,052 |
| unitedutilities | United Utilities | Here to help with your water & wastewater queries from 8am โ 8pm weekdays. In an emergency call 0345 672 3723. Please see link on profile for privacy policy. | 41,393 |
Top 10 Accounts by Friends
| Username | Name | Bio | Followers count |
|---|---|---|---|
| businessgov | Business Support Helpline | As the UK Government's #BusinessSupportHelpline for England we're here to provide free, impartial expert business support for you & your business. Get in touch. | 14,618 |
| UtilitaEnergy | Utilita | One of Britain's fastest growing independent energy suppliers. With our smart meters and My Utilita app, you'll see exactly how much you're spending. | 8,475 |
| MrsMummypennyUK | Lynn Beattie | Personal finance Journalist & broadcaster Featured in The Mirror, The Sun, FT, Telegraph On BBC TV/Radio, ITV, C5. Debt, budgeting, money saving, pensions | 7,697 |
| ParentsVoiceWor | Parents' Voice | Independent nonprofit group of Worcestershire parents, all volunteers. Sharing information for a wide age range. Tweets by Sue. | 7,250 |
| JamesLewisLab | James Lewis | Northern, Labour activist, Councillor for Kippax and Methley ward & Leader Leeds City Council, LUFC season ticket ๐ณ๏ธโ๐ this is my personal account ... | 6,111 |
| Thehuck_59 | The_Huck #KS4PM ๐น #GeneralElectionNOW | #IStandWithStarmer #GordonBrownCultist | 5,466 |
| CollinsEdmunds | Tina โTortured by Torysโ Edmunds ๐ | Single, disabled mum, standing up for herself and those I care4, whoever & wherever they are! #GTTO #NHSpay15 #TaxTheRich #SaveOurNHS #FreeAssange #ToryScum | 5,002 |
| bikeswithbells | FSCS blocked us for exposing their lies | ๐๐๐ฑFSCS ignored evidence our Broker lied about our income after our application for mortgage was declined. FSCS lied to MPs and their own Board about us Why? | 5,000 |
| csljohnkirby | John Kirby | A Liberal-Minded Conservative Soul with a Socialist Heart, tinged with a Green Outlook - Nottingham\Islington\Ashford\Bidnija | 4,997 |
| LouKirk78 | Louise McNeilage | Tenant & Community Engagement Facilitator at SBHA @ScotBordersHA. Lover of chardonnay, cats, lip balm & jewellery. | 4,981 |
Most Active Users
| Username | Bio | Number of tweets |
|---|---|---|
| rebel_debt_dude | ๐๐ด๓ ง๓ ข๓ ณ๓ ฃ๓ ด๓ ฟ๐ฎ๐ช๐น๐น๐ค๐ต๐ธ๐บ๐ฆ Just a small town boy. In a lonely world. | 15 |
| yourownplace | ๐ Your Own Place is a social enterprise delivering Money, Housing, Tenancy & CofL workshops to prevent homelessness ๐ ๐ฉDMs monitored 9am-5pm @rebecca00631516 | 5 |
| ParentsVoiceWor | Independent nonprofit group of Worcestershire parents, all volunteers. Sharing information for a wide age range. Tweets by Sue. | 5 |
| BHACommunities | We build and manage homes in places people want to live in and create new ways to improve lives and prospects in our communities. Monitored Mon-Fri 9-5 only | 5 |
| SCVOSandwell | SCVO was established in 1997 to provide representation and support to the local Voluntary, Community and Social Enterprise Sector. | 5 |
| SLSEngland | We're the England Illegal Money Lending Team, also known as #StopLoanSharks. Call our 24/7 confidential helpline 0300 555 2222 to safely report a loan shark ๐ | 5 |
| ClearScore | Join 18M people around the world taking control of their finances. Get your credit score, report and dark web monitoring for free, forever. โคต๏ธ | 4 |
| TheGreenDoctors | Helping residents across Yorkshire, NE & Cumbria and Tyneside stay warm, stay well, and save money on household bills. @GroundworkYorks @GWKNE @Groundwork_SANT | 4 |
| AML_group | Simple ideas for a complicated world. ๐๐ด๐Award-winning creative + strategic agency, located in London & New York ๐ | 4 |
| Politicana | Director of External Affairs at @StepChange. Trustee @SMKCampaigners. Previously @Scope, @StonewallUK & @HillaryClinton โ08. Love dogs, red wine and Brixton. | 4 |
Tweets Per Day
Top 10 Tweets by Retweets
| ID | Text | Retweet count |
|---|---|---|
| 1638405309206237185 | Do you know where to go to get support for debt? Here are some trusted organisations you can go to for help & advice : @CitizensAdvice @CMA_MoneyAdvie @natdebtline @MoneyHelperUK @PayPlan โฆ | 23 |
| 1638095755784122370 | We are supporting @StepChangeโs #DebtAwarenessWeek. Donโt let this debt hang over you for longer than it needs to, we can support you in getting your life back on track and โฆ | 17 |
| 1638092351993430017 | Worried about debt? You don't need to face it alone. This week is #DebtAwarenessWeek and we want to help @StepChange let more people know what debt advice is, and how โฆ | 16 |
| 1638941235183521793 | This #DebtAwarenessWeek we pleased to share that we will be joining @CAPuk @StepChange and @CitAdviceScot in hosting a conference for the free debt advice sector. SAVE THE DATE - 10am โฆ | 10 |
| 1639886303171956736 | We are supporting @StepChangeโs #DebtAwarenessWeek. We can help and support you 24hrs a day 7 days a week for any issue relating to illegal lending. Let us help you take โฆ | 9 |
| 1639736183696531458 | Did you know that debt charity @StepChange has active representatives on the MSE Forum? Head to our dedicated thread to ask a StepChange debt adviser your question. ๐ https://t.co/DXOysHfDhX #MSEForum โฆ | 9 |
| 1638861951530041345 | This year, @StepChange #DebtAwarenessWeek campaign focuses on the fact that debt can happen to anyone. Latest statistics below; https://t.co/A5V67ascXB | 7 |
| 1638163558239174656 | Feeling guilty about debt can be distressing. By talking to someone trusted you will have made the first step in dealing with #debt issues. #debtadvice #DebtAwarenessWeek #GreenDoctor #energysaving #energyadvice #fuelpoverty โฆ | 6 |
| 1638435556974526464 | Our CEO and Co-Founder, @justinbasini will take part in a Live Q&A for #DebtAwarenessWeek, with @StepChange's expert debt adviser Pedro Quintas. They'll be answering questions about debt, credit scores and โฆ | 5 |
| 1638493220756701184 | If you are facing difficulties with #debt seek advice from a not-for-profit, FCA regulated debt adviser such as @StepChange. We can offer signposting for our clients to reputable advice agencies. โฆ | 4 |
Top 10 Tweets by Likes
| ID | Text | Like count |
|---|---|---|
| 1638405309206237185 | Do you know where to go to get support for debt? Here are some trusted organisations you can go to for help & advice : @CitizensAdvice @CMA_MoneyAdvie @natdebtline @MoneyHelperUK @PayPlan โฆ | 23 |
| 1638092351993430017 | Worried about debt? You don't need to face it alone. This week is #DebtAwarenessWeek and we want to help @StepChange let more people know what debt advice is, and how โฆ | 20 |
| 1639736183696531458 | Did you know that debt charity @StepChange has active representatives on the MSE Forum? Head to our dedicated thread to ask a StepChange debt adviser your question. ๐ https://t.co/DXOysHfDhX #MSEForum โฆ | 18 |
| 1641040768771973123 | 2/2 You can also follow these organisations: โ @CPAGUK โ @churchpoverty โ @CMA_MoneyAdvice โ @FairByDesign โ @PublicIssues โ @jrf_uk โ @Money_Advice โ @PovertyAlliance โ @StepChange โ @TrussellTrust https://t.co/ooQfY8eDC0 | 14 |
| 1638189973785509890 | #DebtAwarenessWeek. There are some wonderful charities including @StepChange and @CAPuk who offer support and advice if you're struggling with debt. | 11 |
| 1638163558239174656 | Feeling guilty about debt can be distressing. By talking to someone trusted you will have made the first step in dealing with #debt issues. #debtadvice #DebtAwarenessWeek #GreenDoctor #energysaving #energyadvice #fuelpoverty โฆ | 9 |
| 1638941235183521793 | This #DebtAwarenessWeek we pleased to share that we will be joining @CAPuk @StepChange and @CitAdviceScot in hosting a conference for the free debt advice sector. SAVE THE DATE - 10am โฆ | 9 |
| 1638861951530041345 | This year, @StepChange #DebtAwarenessWeek campaign focuses on the fact that debt can happen to anyone. Latest statistics below; https://t.co/A5V67ascXB | 9 |
| 1639886303171956736 | We are supporting @StepChangeโs #DebtAwarenessWeek. We can help and support you 24hrs a day 7 days a week for any issue relating to illegal lending. Let us help you take โฆ | 7 |
| 1638241923293933576 | I am absolutely thrilled that @VikkiBrownridge will be the new Chief Executive of @StepChange. I've loved working with her for the last 5 years and I know she's got the โฆ | 7 |
Top Languages Used
Top 10 Hashtags
| Hashtag | Count |
|---|---|
| #debtawarenessweek | 241 |
| #debt | 29 |
| #costoflivingcrisis | 21 |
| #debtadvice | 13 |
| #slsengalnd | 9 |
| #stoploansharksengland | 9 |
| #parents | 9 |
| #costofliving | 7 |
| #fuelpoverty | 6 |
| #energycrisis | 6 |
Top 10 Mentions
| Mention | Count |
|---|---|
| @stepchange | 359 |
| @citizensadvice | 14 |
| @capuk | 11 |
| @moneyhelperuk | 11 |
| @clearscore | 10 |
| @slsengland | 9 |
| @natdebtline | 9 |
| @aml_group | 8 |
| @payplan | 8 |
| @barclaysuk | 7 |
Wordcloud of Tweets
Emoji Analysis
Average emojis per tweet:
47
Emojis Used
| Emoji | Count | Emoji Text |
|---|---|---|
| ๐ | 27 | backhand_index_pointing_down |
| ๐ | 18 | backhand_index_pointing_right |
| ๐ | 12 | purple_heart |
| ๐ท | 8 | pound_banknote |
| ๐ข | 7 | loudspeaker |
| โก๏ธ | 6 | right_arrow |
| ๐ธ | 4 | money_with_wings |
| ๐ | 4 | yellow_heart |
| โ๏ธ | 4 | check_box_with_check |
| ๐ | 4 | raising_hands |
Emoji Groups
| Emoji Group | Count |
|---|---|
| People & Body | 72 |
| Objects | 43 |
| Smileys & Emotion | 32 |
| Symbols | 16 |
| Travel & Places | 4 |
| Activities | 1 |
| Animals & Nature | 1 |
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