Jon Leiberman
Comms Exec. Broadcaster. Professor. @sternshow 101 Host. Author. @medillschool/@giesbusiness alum. Balto sports fan. Dad. #ahardlook
83,493
Followers
485
Following
9,071
Tweets
141.8
Avg Engagement
571
Listed
No
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @reporterjon's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Mid-Tier (10K+)
- Account Age:2009-08-27
- Verification:No
- Location:NYC
Data Summary
- Tweets Analyzed:3,173
- Avg Likes per Tweet:9.5
- Avg Retweets per Tweet:132.4
- Followers Analyzed:10,000
Engagement Analysis
Based on 3,173 tweetsTheir tweets typically receive a moderate level of engagement, with an average of 695 likes and 59 retweets. The content often sparks discussions, especially around topics like media, experts, and personal experiences.
9.5
Avg Likes/Tweet
132.4
Avg Retweets/Tweet
30,020
Total Likes
420,030
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
2
Median Likes
1
Median Retweets
10
75th Percentile
97,659
Top Tweet
1.7
Engagement per 1K Followers
Normalized influence metric
Viral Spikes
Engagement Pattern
Few posts get most engagement
Posting Behavior
Content style and format preferences
Mixed
Balanced content approach
53.1%
Original
4.9%
Replies
22.8%
Retweets
19.2%
Quotes
0.0%
Threads
0.3%
With Media
53.5%
With Links
33.6%
With #Tags
66.7%
With @Mentions
0.9%
With Emojis
108
Avg Length
Audience Reaction Profile
Broadcast
Focuses on original content over replies
0.09
Reply/Original Ratio
0.84
Quote/RT Ratio
Posting Rhythm
Highly Bursty
Posts in concentrated bursts
82.7%
Weekday Posts
17.3%
Weekend Posts
Top Hashtags
Most Mentioned
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Content Strategy Analysis
Based on 3,173 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.
The 725 retweets (23% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 3,173 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 10,000 followersReporterjon's audience includes fans of the @sternshow, followers of their academic and professional work, and individuals interested in media and public discourse. Their content appeals to a broad demographic with an interest in entertainment, news, and personal stories.
Average
Audience Quality
28.2%
Suspicion Index
36.4%
Low-Quality %
25
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
55.2%
Empty Bio
27.5%
<10 Tweets
11.7%
Mass Following (>2K)
0.0%
New (<90 days)
61.2%
Low Ratio (<0.1)
0.0%
New (<180 days)
89.6%
No URL
17.6%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
24,528,378
Total Potential Reach
25
Median Follower Reach
103
75th Percentile Reach
4.8%
>1K followers
1.0%
>10K followers
0.3%
>50K followers
0.2%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
49.0%
Creators
4,897 accounts
23.5%
Consumers
2,353 accounts
27.5%
Dormant
2,750 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
162
Verified Followers
1.62% of total
1,076
Protected Accounts
10.76% of total
7 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @JohnCena | 14,097,984 | Wrestler | Wrestling, Motivation, Self-promotion |
| @AndrewYang | 1,690,767 | Entrepreneur | Entrepreneur, UBI, Human-Centered Economy |
| @fred_guttenberg | 530,563 | Activist | Gun safety, activism, family |
| @SimplyAJ10 | 512,789 | Baseball Player | San Diego, Melanin, Family |
| @giucruciani | 479,653 | Radio Host | Radio, La Zanzara, Conduttore |
| @zammit_marc | 386,329 | Filmmaker | Film, Acting, Producing |
| @roccodispirito | 343,005 | Chef | Cooking, Healthy lifestyle, Keto |
| @PeterHotez | 334,766 | Vaccine Scientist | Vaccine, Antiscience, Pediatrics |
| @KimMangone | 250,196 | Engineer | Single Mom, USAF Vet, Engineer |
| @TheRichardLewis | 239,630 | Journalist | Comedy, Esports, Politics |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
4,479
Followers With Bio
5,521
Followers Without Bio
44.79%
% With Bio
55.21%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
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Export tweets with engagement metrics, timestamps, media, and reply/retweet details as CSV.
Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 3,173 analyzed210,767
Combined Engagement
0
Total Likes
210,767
Total Retweets
42,153
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
40%
With Hashtags
100%
With @Mentions
60%
With Links
Topical Analysis:
RT @USWNT: W ⭐️ O ⭐️ R ⭐️L ⭐️ D C H A M P I O N S #OneNationOneTeam https://t.co/6JMJRTJ69b
RT @DanRather: Mass murder at a Pittsburgh synagogue. A killer targeting African Americans in Kentucky. The bomb maker. The focus should not be only on Trump, but all who excuse, abet, or stand in silence while hate is stoked for political gain.
RT @wojespn: New York has agreed to a deal to send Carmelo Anthony to OKC for Enes Kanter, Doug McDermott and a draft pick, league sources tell ESPN.
RT @benphillips76: I don’t know who needs to hear this but Neil Diamond, who retired from performing five years ago because of Parkinsons, just had a Broadway show of him open and it at the opening night he did this https://t.co/eJ02YUAzr5
RT @lemondefr: #Bruxelles L'hommage de Plantu https://t.co/sBBY9mGViE https://t.co/WNoXNAwCUT
Key Insights & Takeaways
Reporterjon maintains a nostalgic connection to their time at @sternshow, often referencing past experiences and colleagues. They emphasize the importance of expert voices in public discourse, highlighting the need for figures like Fauci to be included in discussions. They engage with their audience by sharing personal milestones, such as pre-ordering a book from a former boss.
Strengths
- + Strong engagement rates above platform average
- + Established follower base of 83,493
- + Strong original content creation
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @reporterjon reveals an well-established Twitter presence with 83,493 followers. The account demonstrates a content-creator strategy, averaging 141.8 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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