MYX Global
Your Music. Your Stories. The official account of the #1 music channel in the Philippines & MYX global platform. MYX is the beat of our culture.
6,355,592
Followers
970
Following
117,866
Tweets
346.9
Avg Engagement
3,479
Listed
No
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @myxglobal's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Mega Influencer (1M+)
- Account Age:2009-06-08
- Verification:No
- Location:Philippines
Data Summary
- Tweets Analyzed:3,246
- Avg Likes per Tweet:207.1
- Avg Retweets per Tweet:139.8
- Followers Analyzed:50,000
Engagement Analysis
Based on 3,246 tweetsThe account consistently receives high engagement with average likes and retweets, indicating strong audience interaction. It leverages awards and announcements to drive user activity and shares.
207.1
Avg Likes/Tweet
139.8
Avg Retweets/Tweet
672,260
Total Likes
453,830
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
15
Median Likes
3
Median Retweets
71
75th Percentile
182,984
Top Tweet
0.05
Engagement per 1K Followers
Normalized influence metric
Viral Spikes
Engagement Pattern
Few posts get most engagement
Posting Behavior
Content style and format preferences
Broadcaster
Primarily shares original content
91.0%
Original
6.4%
Replies
1.6%
Retweets
1.0%
Quotes
0.0%
Threads
0.6%
With Media
97.4%
With Links
72.7%
With #Tags
54.8%
With @Mentions
21.1%
With Emojis
183
Avg Length
Audience Reaction Profile
Broadcast
Focuses on original content over replies
0.07
Reply/Original Ratio
0.67
Quote/RT Ratio
Posting Rhythm
Highly Bursty
Posts in concentrated bursts
87.3%
Weekday Posts
12.7%
Weekend Posts
Top Hashtags
Most Mentioned
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Content Strategy Analysis
Based on 3,246 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.
The 51 retweets (2% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 3,246 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 50,000 followersThe audience is primarily music lovers in the Philippines and globally, especially those interested in trending artists and music videos. It caters to a broad demographic, including fans of K-pop and local Filipino artists.
Below Average
Audience Quality
39.3%
Suspicion Index
51.5%
Low-Quality %
1
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
48.3%
Empty Bio
68.8%
<10 Tweets
1.2%
Mass Following (>2K)
0.0%
New (<90 days)
83.9%
Low Ratio (<0.1)
0.0%
New (<180 days)
96.7%
No URL
54.6%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
4,574,933
Total Potential Reach
1
Median Follower Reach
5
75th Percentile Reach
0.9%
>1K followers
0.1%
>10K followers
0.0%
>50K followers
0.0%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
15.2%
Creators
7,601 accounts
15.9%
Consumers
7,975 accounts
68.8%
Dormant
34,424 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
70
Verified Followers
0.07% of total
12,100
Protected Accounts
11.98% of total
2 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @AlexWassabi | 1,223,898 | YouTuber | vlogging, comedy, positivity |
| @Kamo_mphelaxx | 521,551 | - | - |
| @p_lo | 200,387 | Musician | Music, Bay Area, Producer |
| @wearestereos | 123,682 | Musicians | Music, Pop, Champions |
| @kkydsnts | 115,129 | Actor | acting, music, travel |
| @illmindPRODUCER | 112,106 | Music Producer | Music production, Grammy winner, Twitch streaming |
| @NpkTwiceSA | 94,643 | Blogger | Blogger, Musician, Social Media |
| @dash_radio | 80,323 | - | - |
| @RG_Cruz12479 | 72,353 | Political Correspondent | Politics, Travel, Journalism |
| @MusicNewsWeb | 65,321 | Music News | music, news, reviews |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
59,780
Followers With Bio
41,218
Followers Without Bio
59.19%
% With Bio
40.81%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
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Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 3,246 analyzed361,804
Combined Engagement
166,919
Total Likes
194,885
Total Retweets
72,361
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
100%
With Hashtags
100%
With @Mentions
80%
With Links
Topical Analysis:
The #MYXAwards2021 International Video of the Year is “Dynamite” by BTS (@BTS_twt)! https://t.co/OGfKzg2xxP
RT @bts_bighit: Hello Philippines and #MYXAwards2021! We’re so honored to win International Video of the Year for “Dynamite”! Thank you #BT…
The #MYXAwards2021 Artist of the Year is SB19 (@SB19Official)! https://t.co/fxErL5h0GG
The #MYXAwards2021 Music Video of the Year goes to "Alab" by SB19 (@SB19Official)! https://t.co/IifkKkYnL7
The #MYXAwards2021 Song of the Year is "Alab" by SB19 (@SB19Official)! https://t.co/m0oaFrzOsA
Key Insights & Takeaways
The account uses awards and announcements to highlight top artists and music videos, which drives engagement and visibility. It focuses on promoting both local and international artists, reflecting its global reach and cultural significance. High engagement suggests that the audience is highly interested in music news and awards, making it a key platform for industry updates.
Strengths
- + Strong engagement rates above platform average
- + Established follower base of 6,355,592
- + Strong original content creation
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @myxglobal reveals an well-established Twitter presence with 6,355,592 followers. The account demonstrates a content-creator strategy, averaging 346.9 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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