Tweets Analysis - Keyword: @hmunitedkingdom
Overview
Total number of tweets analysed
43
Earliest tweet was on
2023-03-23
Latest tweet was on
2023-03-31
Tweets covering
8 days
Average age of authors' accounts
9 years
Summarization
H&M United Kingdom had a busy week, including a collaboration with HM United Kingdom for a new range, being crowned Independent Media Agency of the Year by Campaign Magazine, and celebrating Ed Sheeran's new single. However, they also faced criticism for their exchange and refund policies, their use of responsible down, and issues with delivery. They received praise for featuring more black models on their website and announced a collaboration with Mugler.
Topic Modeling
- Celebrity endorsements and achievements
- H&M products and collections
- Customer service and complaints
- Animal welfare and sustainable materials
- Delivery and returns
Emotional Analysis
The emotions expressed in these tweets are mixed. Some tweet express excitement and pride in the new offerings and achievements of the brand, such as celebrating a new single and being awarded Independent Media Agency of the year. However, other tweets express frustration with the brand's policies or ethics, such as calls for them to switch to vegan materials and complaints about their return policy. There are also neutral comments such as a simple compliment on a video.
Trend Analysis
- Celebrity partnerships and collaborations
- Clothing and product launches
- Customer complaints and issues with refunds/exchanges
- Animal welfare concerns and advocacy
- Recognition and awards received by the brand
Types of Tweets
Number of Retweets
0
Percentage of total tweets
0%
Number of Original tweets
36
Percentage of total tweets
83%
Number of tweets that contain Mentions
43
Percentage of total tweets
100%
Number of tweets that were Replies
7
Percentage of total tweets
16%
Number of tweets that were Quotes
0
Percentage of total tweets
0%
Number of tweets that contain Hashtags
10
Percentage of total tweets
23%
Top 5 devices used to tweet
| Source | Count |
|---|---|
| Twitter for iPhone | 24 |
| Twitter Web App | 9 |
| Twitter for Android | 6 |
| Hootsuite Inc. | 2 |
| Adobe Express | 1 |
What devices were used to tweet
Top 10 accounts with highest followers count
| Username | Name | Bio | Followers count |
|---|---|---|---|
| YOUMagSocial | YOU Magazine | Your Sunday morning must-have. Read on @mailplus for more and sign up to our newsletter for stories straight to your inbox: https://t.co/TokOV4usvR | 41,559 |
| VictoriaParkBks | JoannaDeGuia | Ex-bookseller; MA in kids' lit, Goldsmiths (final diss BAME YA Lit); f-t Librarian in private London 2ndary. Views own. RTs not always endorsements. | 6,417 |
| thewriterdrew | Drew Davis | Fiction Author. Creator/Mastermind/God of the #TomHillUniverse, 7x award winner/recipient highest 5-star rating, h/t @readersfavorite | 6,010 |
| mkfuturenow | Milton Keynes Future | Welcome to The Future of Milton Keynes, We bring you all the latest news On - Shopping ,Events, Food, Construction, #LoveMK https://t.co/R9LEkGx9YU | 5,381 |
| the7stars | the7stars | The UK's largest independent media agency. | 5,144 |
| unklerupert | ★ Unklerupert 💙 | Thinks Mr Sam Rockwell deserved a little golden man for 'MOON' #BlackLivesMatter #ANTIFA #LFC #YNWA He/Him | 4,406 |
| RiversideHemel | Riverside Shopping Centre | Located in the heart of Hemel Hempstead. Home to great food, great brands and events! ✨ | 2,520 |
| GrandOld_Grumpy | Chris Grumpy&GettingGrumpier | In a nation run by swine, all pigs are upward-mobile and the rest of us are fucked until we can put our acts together: Hunter S Thomson. | 1,548 |
| YvetteLouise_ | YVETTE LOUISE | Portrait Photographer, Author, Social Care Mencap Support Worker (dog & cat mom) ❤️🐕🐈 🚩Red Flags in Snow 📖 | 689 |
| taylaswift13x | ミ☆ tayla 🇬🇧 | 23 | Swiftie since ‘11 | TNx2 | RED Tour 2.2.14 | 559 |
Top 10 accounts with highest friends count
| Username | Name | Bio | Followers count |
|---|---|---|---|
| VictoriaParkBks | JoannaDeGuia | Ex-bookseller; MA in kids' lit, Goldsmiths (final diss BAME YA Lit); f-t Librarian in private London 2ndary. Views own. RTs not always endorsements. | 7,107 |
| mkfuturenow | Milton Keynes Future | Welcome to The Future of Milton Keynes, We bring you all the latest news On - Shopping ,Events, Food, Construction, #LoveMK https://t.co/R9LEkGx9YU | 5,863 |
| thewriterdrew | Drew Davis | Fiction Author. Creator/Mastermind/God of the #TomHillUniverse, 7x award winner/recipient highest 5-star rating, h/t @readersfavorite | 5,701 |
| RiversideHemel | Riverside Shopping Centre | Located in the heart of Hemel Hempstead. Home to great food, great brands and events! ✨ | 4,403 |
| unklerupert | ★ Unklerupert 💙 | Thinks Mr Sam Rockwell deserved a little golden man for 'MOON' #BlackLivesMatter #ANTIFA #LFC #YNWA He/Him | 3,211 |
| GrandOld_Grumpy | Chris Grumpy&GettingGrumpier | In a nation run by swine, all pigs are upward-mobile and the rest of us are fucked until we can put our acts together: Hunter S Thomson. | 2,326 |
| YOUMagSocial | YOU Magazine | Your Sunday morning must-have. Read on @mailplus for more and sign up to our newsletter for stories straight to your inbox: https://t.co/TokOV4usvR | 1,865 |
| taylaswift13x | ミ☆ tayla 🇬🇧 | 23 | Swiftie since ‘11 | TNx2 | RED Tour 2.2.14 | 989 |
| Simple_equation | Katy | 25, Maths grad from Uni of Sheff, Jaffa Cake addict, #nffc supporter, TV detective drama enthusiast and nap time advocate | 981 |
| LeslieJR67 | LeslieJ | American living in Hong Kong Anti-war, Anti imperialist Animals R sentient beings, Animal rights | 779 |
Most active users
| Username | Bio | Number of tweets |
|---|---|---|
| SolveMyMystery | - | 2 |
| JennLyn59551317 | Anyone who hurts animals has anger in their own lives. Until they fix themselves, they won't find their hearts to care for these precious and innocent animals. | 2 |
| YOUMagSocial | Your Sunday morning must-have. Read on @mailplus for more and sign up to our newsletter for stories straight to your inbox: https://t.co/TokOV4usvR | 2 |
| 5Sejal | Secretive since [insert year here] | 1 |
| jomunroe873 | - | 1 |
| applepi3e | drink rum and think of england | 1 |
| emilythingsxo | 30. she/her. not so fun time gal ✨ | 1 |
| evitaxconcursos | - | 1 |
| heidiblackford | 1st year student midwife 👩🏼⚕️ | 1 |
| itsTennika | First & foremost God. | 1 |
Tweets per day
Top 10 tweets with highest Retweet count
| ID | Text | Retweet count |
|---|---|---|
| 1641778944998359041 | @hmunitedkingdom no need for loud music in the shops! It derives customers MENTAL. Thanks | 0 |
| 1639310257347342336 | @hmunitedkingdom there’s an error with my order - how can I contact you to rectify this? | 0 |
| 1639969397862178817 | Ducks are being stabbed in the neck and dismembered for “responsible” down sold by @hmunitedkingdom, @UKGap, @marksandspencer, @LACOSTE, and @GUESS – urge them to switch to vegan materials now. #DownWithDown https://t.co/XPnAzQbueW | 0 |
| 1639695001792684040 | Ducks are being stabbed in the neck and dismembered for “responsible” down sold by @hmunitedkingdom, @UKGap, @marksandspencer, @LACOSTE, and @GUESS – urge them to switch to vegan materials now. #DownWithDown https://t.co/Ji7a5vFF5q | 0 |
| 1639537374580338690 | @hmunitedkingdom absolutely no point in me paying for next day delivery when Evri is the courier it’s been 2 days now and I’ll be surprised if they are here by the end of next week | 0 |
| 1639421855781072897 | @evitaxconcursos @LaRizos @hmespana @hmusa @hmunitedkingdom Igual que @Mango | 0 |
| 1639380682047725575 | @LaRizos Eso sí es ser inclusivo y no como hace @hmespana @hmusa @hmunitedkingdom que nos destierran a la página web sin posibilidad de probar la ropa | 0 |
| 1639369501706711048 | Ducks are being stabbed in the neck and dismembered for “responsible” down sold by @hmunitedkingdom, @UKGap, @marksandspencer, @LACOSTE, and @GUESS – urge them to switch to vegan materials now. #DownWithDown https://t.co/mvwyjw34dG | 0 |
| 1639324704082198530 | Sign! Ducks are stabbed in the neck and dismembered for “responsible” down sold by @hmunitedkingdom, @UKGap, @marksandspencer, @LACOSTE, and @GUESS – urge them to switch to vegan materials now. #DownWithDown https://t.co/Q8VDjTzjwf | 0 |
| 1639317204247232525 | We've had a busy week here at the7stars! 🌟 From bringing in the sunshine with @hmunitedkingdom ☀️, to celebrating @edsheeran's new single 🎶, to being crowned @Campaignmag's Independent Media Agency of the Year 🏆 and more! https://t.co/0hZSyawtpQ | 0 |
Top 10 tweets with highest Like count
| ID | Text | Like count |
|---|---|---|
| 1639317204247232525 | We've had a busy week here at the7stars! 🌟 From bringing in the sunshine with @hmunitedkingdom ☀️, to celebrating @edsheeran's new single 🎶, to being crowned @Campaignmag's Independent Media Agency of the Year 🏆 and more! https://t.co/0hZSyawtpQ | 4 |
| 1640086990858092546 | Oh wow, the new @hmunitedkingdom “Calm down, calm down!” range. https://t.co/J1WA8Ydstq | 3 |
| 1639380682047725575 | @LaRizos Eso sí es ser inclusivo y no como hace @hmespana @hmusa @hmunitedkingdom que nos destierran a la página web sin posibilidad de probar la ropa | 2 |
| 1641471120443408385 | Opening Saturday @centremk includes Home Store #miltonkeynes @hmunitedkingdom https://t.co/uZm0fidbvo | 1 |
| 1639421855781072897 | @evitaxconcursos @LaRizos @hmespana @hmusa @hmunitedkingdom Igual que @Mango | 1 |
| 1640807273051181078 | @abbyleigh7504 @hmunitedkingdom Good looks on you! | 1 |
| 1639259060225691650 | I swear @hmunitedkingdom @hm has the dumbest refund and exchange policy for online items which does not make sense at all why would I want to buy items that I’m exchanging for in store which I purchased online this company is CHEEKY even @riverisland isn’t like this 🙄 | 1 |
| 1638847213232111616 | @warrior_amira H&M @hmunitedkingdom can recycle that methinks（╹◡╹） | 1 |
| 1639172708117233665 | @hmunitedkingdom Hi Can someone from customer service team assist as my refund hasn’t been processed Thanks | 0 |
| 1639281172378263553 | Ducks are being stabbed in the neck and dismembered for “responsible” down sold by @hmunitedkingdom, @UKGap, @marksandspencer, @LACOSTE, and @GUESS – urge them to switch to vegan materials now. #DownWithDown https://t.co/ijPZpljFmK Please sign. | 0 |
Top 3 Languages Used In Tweets
Top 10 Hashtags used
| Hashtag | Count |
|---|---|
| #downwithdown | 7 |
| #miltonkeynes | 1 |
| #y | 1 |
| #fashion | 1 |
| #dress | 1 |
| #spring | 1 |
| #cute | 1 |
| #hm | 1 |
| #badservice | 1 |
| #dontbuyfromthem | 1 |
Top 10 Hashtags Used In Tweets
Top 10 mentions
| Mention | Count |
|---|---|
| @hmunitedkingdom | 43 |
| @ukgap | 7 |
| @marksandspencer | 7 |
| @lacoste | 7 |
| @guess | 7 |
| @hm | 4 |
| @hm_custserv | 3 |
| @larizos | 2 |
| @hmespana | 2 |
| @hmusa | 2 |
Top 10 mentions
Wordcloud of Tweets
Emojis
Average number of emojis used per tweet
39
Emojis used in tweets
| Emoji | Count | Emoji Text |
|---|---|---|
| 😡 | 3 | enraged_face |
| 😭 | 2 | loudly_crying_face |
| 🙄 | 2 | face_with_rolling_eyes |
| 😅 | 1 | grinning_face_with_sweat |
| 😩 | 1 | weary_face |
| 🌺 | 1 | hibiscus |
| 👗 | 1 | dress |
| 🙏🏻 | 1 | folded_hands_light_skin_tone |
| 🌟 | 1 | glowing_star |
| ☀️ | 1 | sun |
Emojis groups
| Emoji Group | Count |
|---|---|
| Smileys & Emotion | 9 |
| Objects | 2 |
| Travel & Places | 2 |
| Animals & Nature | 1 |
| People & Body | 1 |
| Activities | 1 |
| Food & Drink | 1 |