Charlotte Tilbury Beauty
Makeup Artist, Founder of Charlotte Tilbury Beauty, mother of two and @womenforwomenuk Ambassador Instagram: @CharlotteTilbury Facebook: @CharlotteTilbury
188,923
Followers
827
Following
46,943
Tweets
2.2
Avg Engagement
721
Listed
No
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @CTilburyMakeup's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Macro Influencer (100K+)
- Account Age:2011-08-04
- Verification:No
- Location:London
Data Summary
- Tweets Analyzed:3,250
- Avg Likes per Tweet:1.9
- Avg Retweets per Tweet:0.3
- Followers Analyzed:50,000
- Following Analyzed:814
Engagement Analysis
Based on 3,250 tweetsHer tweets typically receive a moderate number of likes and retweets, indicating a loyal but not highly active audience. Engagement is often driven by personal milestones and brand announcements.
1.9
Avg Likes/Tweet
0.3
Avg Retweets/Tweet
6,059
Total Likes
992
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
0
Median Likes
0
Median Retweets
0
75th Percentile
271
Top Tweet
0.01
Engagement per 1K Followers
Normalized influence metric
Viral Spikes
Engagement Pattern
Few posts get most engagement
Posting Behavior
Content style and format preferences
Conversationalist
Highly engaged in discussions
3.6%
Original
96.4%
Replies
0.0%
Retweets
0.0%
Quotes
0.0%
Threads
0.0%
With Media
36.6%
With Links
1.4%
With #Tags
97.2%
With @Mentions
78.0%
With Emojis
180
Avg Length
Audience Reaction Profile
Conversational
Engages heavily in discussions
26.54
Reply/Original Ratio
0
Quote/RT Ratio
Posting Rhythm
Highly Bursty
Posts in concentrated bursts
83.7%
Weekday Posts
16.3%
Weekend Posts
Top Hashtags
Most Mentioned
Want This Report as PDF?
We're building PDF export for these analytics reports. Register your interest to get early access.
Content Strategy Analysis
Based on 3,250 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This account prioritizes community engagement over content broadcasting. With replies making up the majority of their activity, they invest significant time in conversations, building relationships with followers and participating in discussions. This approach typically leads to higher loyalty and more authentic connections.
Posting Patterns & Optimal Timing
Based on 3,250 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 50,000 followersHer audience includes beauty enthusiasts, fashion followers, and individuals interested in lifestyle and family life. The audience is primarily interested in makeup, fashion, and personal stories.
Average
Audience Quality
23.9%
Suspicion Index
29.4%
Low-Quality %
20
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
37.7%
Empty Bio
31.4%
<10 Tweets
8.1%
Mass Following (>2K)
0.0%
New (<90 days)
49.7%
Low Ratio (<0.1)
0.0%
New (<180 days)
81.7%
No URL
21.2%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
160,534,752
Total Potential Reach
20
Median Follower Reach
124
75th Percentile Reach
5.4%
>1K followers
0.9%
>10K followers
0.2%
>50K followers
0.1%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
46.4%
Creators
23,223 accounts
22.2%
Consumers
11,089 accounts
31.4%
Dormant
15,688 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
281
Verified Followers
0.28% of total
13,951
Protected Accounts
13.81% of total
7 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @britneyspears | 55,716,516 | Singer | Music, Dance, Fashion |
| @JLo | 45,272,199 | Singer | Music, Dance, Fashion |
| @JohnCena | 14,100,348 | Wrestler | Wrestling, Motivation, Self-promotion |
| @justdemi | 4,406,545 | Actress | Memoir, InsideOutBook, Order |
| @wwd | 2,795,938 | Fashion Industry | Fashion, Beauty, Business |
| @ThisisDavina | 2,707,888 | TV Presenter | Fitness, Wellness, TV |
| @6BillionPeople | 2,033,624 | - | - |
| @KameronBennett | 1,819,451 | DJ | Music, DJing, Booking |
| @dealwithBARBIE | 1,373,774 | Actress | Acting, Awards, Recognition |
| @Kat_McNamara | 1,303,328 | Actress | Acting, Baking, Nerdiness |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
61,573
Followers With Bio
39,426
Followers Without Bio
60.96%
% With Bio
39.04%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
Buy Follower Data
Export full follower list with profile details, bios, locations, and follower counts as CSV.
Buy Followers - from $15Buy Tweet Data
Export tweets with engagement metrics, timestamps, media, and reply/retweet details as CSV.
Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 3,250 analyzed1,024
Combined Engagement
893
Total Likes
131
Total Retweets
205
Avg per Tweet
Key Metrics for Viral Tweets
20%
With Media
60%
With Hashtags
40%
With @Mentions
80%
With Links
Topical Analysis:
RIP to the generation defining, pioneering punk icon Dame Vivienne Westwood 💔 https://t.co/YCgPbBJTjq
Darlings! The rumours are all true! I am SO thrilled to reveal that the SUPERMODEL and global beauty ICON, #BellaHadid is joining Charlotte Tilbury Beauty! 😍 I cannot wait to share with you all the extraordinary, magical moments we have in store! ❤️ Makeup by #SofiaTilbury 💄 ht
Darlings, I am in AWE of my breathtaking Beauty Muse #HanSoHee on the cover of @wkorea, wearing my BEAUTY SECRETS! Makeup: Kang Ye Won 💄 Beauty Editor: Lee Hyun-jung 💋 Photographer: Ko Won Tae 📷 Stylist: Jo Bomin 👗 Hair: Han Suhwa 💇♀️ Production: Woori Bae 🎬 https://t.co/Ucs
The beautiful #PhoebeDynevor was RED CARPET READY for the #CriticsChoiceAwards! With glowing glam by #BarriKing, Phoebe wears NEW! Hollywood Glow Glide Face Architect Highlighter in Moonlit Glow to complement her gorgeous @LouisVuitton dress! ✨ ✂️ & 📸 by #PeterLuxHair https:
Darlings, THANK YOU ALL so much for your wonderful birthday wishes!! I am having the most magical day, surrounded by my gorgeous family!! Here’s to another SENSATIONAL year of LOVE, LIGHT and MAGIC!! Love you ALL!! 💖💖💫🎂✨ https://t.co/9YjkAYevaV
Network & Following Analysis
Based on 814 accounts followedFollowing Quality Signals
Who this account chooses to follow reveals their information diet and network quality.
16.0%
Verified Accounts
40.2%
High Authority (>50K)
100.0%
Dormant Accounts
8.6%
Low Quality
22,223
Median Reach of Followed Accounts
Heuristic analysis. For ML-powered bot detection, try our Bot Detector.
63.9%
Individuals
520 accounts
22.7%
Brands/Orgs
185 accounts
13.4%
Media/News
109 accounts
Most Influential Accounts They Follow
| Account | Followers | Profession | Interests |
|---|---|---|---|
| @rihanna Rihanna | 108,292,838 | Singer | music, fashion, beauty |
| @taylorswift13 Taylor Swift | 94,262,021 | Singer | Music, Happiness, Emotions |
| @KimKardashian Kim Kardashian | 75,120,495 | Entrepreneur | Fragrance, Skims, Beauty |
| @JLo jlo | 44,894,849 | Singer | Music, Dance, Fashion |
| @KylieJenner Kylie Jenner | 40,175,565 | Influencer | Fashion, Beauty, Business |
| @instagram Instagram | 33,159,161 | Social Media | Love, Connection, Sharing |
| @KendallJenner Kendall | 31,936,913 | Influencer | Fashion, Beauty, Modeling |
| @HillaryClinton Hillary Clinton | 31,310,193 | Politician | - |
| @khloekardashian Khloé | 30,291,087 | Celebrity | Family, Fitness, Fashion |
| @aliciakeys Alicia Keys | 29,531,614 | Singer | Music, Activism, Empowerment |
Key Insights & Takeaways
She leverages her personal brand to promote her business, blending personal and professional content effectively. Her tweets often highlight collaborations and brand milestones, which can drive interest and engagement. She maintains a balance between personal updates and professional content, appealing to both her followers and brand image.
Strengths
- + Established follower base of 188,923
- + High community engagement through conversations
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @CTilburyMakeup reveals an growing Twitter presence with 188,923 followers. The account demonstrates a conversation-first approach, averaging 2.2 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
Need Programmatic Access?
We're building an API for developers and researchers. Get access to Twitter data programmatically for your applications and analysis.
Register Interest for API Access