BBHblacksheep - Tweet Data Analysis
Tweets Analysis - Keyword: @BBHblacksheep
Published April 9, 2023
Overview
Tweets covering
8 days
Latest tweet was on
2023-03-31
Earliest tweet was on
2023-03-22
Total number of tweets analysed
41
Average age of authors' accounts
10 years
Summarization
BBHblacksheep, an advertising agency, won multiple awards at the British Arrows for their work on various campaigns, including writing and cinematography. They also sponsored the cinematography award. Tesco Ireland used an interactive billboard to promote their new store, and also redesigned their logo for Easter. Sir John Hegarty, a prominent figure in the advertising industry, spoke about the importance of integrity in marketing. A creative lead at BBHblacksheep Dublin used a Tesco poster to connect with crowds in Dublin.
Topic Modeling
- Tesco's advertising and marketing strategies
- Recognition of advertising awards and winners
- Discussion of advertising campaigns for various products
- Redesign of Tesco's iconic logo for Easter promotion
- Industry talk and opinion on advertising and marketing
Emotional Analysis
The tweets express a range of emotions including excitement, congratulations, pride, intrigue, and inspiration in relation to advertising and marketing campaigns. There is a sense of celebration regarding the winners of the British Arrows advertising awards, with numerous congratulations and recognition being expressed. There is also interest in unique advertising tactics such as Tesco's Easter egg hunt and a poster that interacts with passersby. Additionally, one tweet expresses a desire for more integrity and honesty in the advertising industry.
Trend Analysis
- Tesco's unique advertising techniques using interactive billboards and Easter logo redesign
- Congratulations to winners of various advertising awards sponsored by BBH
- Interviews with BBH representatives discussing their winning campaigns
- Topics related to advertising industry integrity and technological influence
- Features on individuals and their creative processes within BBH
Disclaimer: The text analysis on twtdata.com, powered by OpenAI, does not represent the views of twtdata.com or its affiliates. The analysis is for informational purposes only and not an endorsement of any viewpoint.
Types of Tweets
Number of Retweets
18
43% of total
Number of Original tweets
18
43% of total
Number of tweets that were Quotes
0
0% of total
Number of tweets that were Replies
5
12% of total
Number of tweets that contain Hashtags
28
68% of total
Number of tweets that contain Mentions
41
100% of total
Devices Used to Tweet
Top 5 Devices
| Source | Count |
|---|---|
| Twitter Web App | 21 |
| Twitter for iPhone | 9 |
| TweetDeck | 8 |
| HubSpot | 1 |
| Twitter Media Studio | 1 |
Device Distribution
Top 10 Accounts by Followers
| Username | Name | Bio | Followers count |
|---|---|---|---|
| BBHblacksheep | BBH | When the world zigs, zag. | 109,915 |
| Bigumigu | bigumigu | Yaratıcı bünyeler için günlük besin kaynağı: http://t.co/bwdMUGso3E | 40,266 |
| scorpioredhair | Sue Odell CDG CDA | Casting Director. Member @CDGNews @CDAssoc. I love finding fantastic faces for striking, hard-hitting films and ads. And I can be fun too! Apparently. | 33,916 |
| LBBOnline | Little Black Book | Celebrating creativity and the people behind it. Follow to stay connected to the news, events & people of adland and beyond. | 27,625 |
| Somesuchandco | SOMESUCH | Production Company | 10,540 |
| britisharrows | British Arrows | British Arrows honour the best campaigns and craft in British advertising. #BA2020 | 3,955 |
| timogeo | EEAN | Arts & crafts research: Agency. No endorsements/ non-endorsements. Parity account. Prefers lumpy oats. | 3,304 |
| precioussxx | socialite distancing. | Strategist | Behavioural Science & cultural insights 🥽 | 1,871 |
| nca_ldn | New Commercial Arts. | Uniting brand and customer experience creativity, to make brands more desirable and easier to buy. | 1,187 |
| BBHLondon | BBH London | BBH is a world-famous creative agency based in London. Come here for something different. | 921 |
Top 10 Accounts by Friends
| Username | Name | Bio | Followers count |
|---|---|---|---|
| timogeo | EEAN | Arts & crafts research: Agency. No endorsements/ non-endorsements. Parity account. Prefers lumpy oats. | 5,006 |
| LBBOnline | Little Black Book | Celebrating creativity and the people behind it. Follow to stay connected to the news, events & people of adland and beyond. | 2,160 |
| britisharrows | British Arrows | British Arrows honour the best campaigns and craft in British advertising. #BA2020 | 1,765 |
| Somesuchandco | SOMESUCH | Production Company | 1,209 |
| BBHblacksheep | BBH | When the world zigs, zag. | 986 |
| scorpioredhair | Sue Odell CDG CDA | Casting Director. Member @CDGNews @CDAssoc. I love finding fantastic faces for striking, hard-hitting films and ads. And I can be fun too! Apparently. | 644 |
| precioussxx | socialite distancing. | Strategist | Behavioural Science & cultural insights 🥽 | 478 |
| mediashotz | mediashotz | FOLLOW US for all the latest on the ads, brands, campaigns and creative content from around the UK & beyond. | 476 |
| SukiStar_ | Suki ✨ QSMP | Hey! soy Suki... Suki semi furra?! Pasatiempo? dormir ✨ Fan de Missasinfonia y más »Miau miau 🐾 | 231 |
| BaaissaElarbia | baaissa Elarbia | J'ai sopretiv | 215 |
Most Active Users
| Username | Bio | Number of tweets |
|---|---|---|
| britisharrows | British Arrows honour the best campaigns and craft in British advertising. #BA2020 | 13 |
| BBHblacksheep | When the world zigs, zag. | 6 |
| timogeo | Arts & crafts research: Agency. No endorsements/ non-endorsements. Parity account. Prefers lumpy oats. | 2 |
| shandee_l | - | 2 |
| mediashotz | FOLLOW US for all the latest on the ads, brands, campaigns and creative content from around the UK & beyond. | 2 |
| Somesuchandco | Production Company | 2 |
| absalom_reyes | - | 1 |
| scorpioredhair | Casting Director. Member @CDGNews @CDAssoc. I love finding fantastic faces for striking, hard-hitting films and ads. And I can be fun too! Apparently. | 1 |
| precioussxx | Strategist | Behavioural Science & cultural insights 🥽 | 1 |
| ouruosi1 | - | 1 |
Tweets Per Day
Top 10 Tweets by Retweets
| ID | Text | Retweet count |
|---|---|---|
| 1641577701235478528 | We spoke to Grace Chambers & Lucy Johnstone from BBH about winning GOLD for WRITING for Wild, Deodorant, 'Dirty Talk' @BBHblacksheep @CHEATSTUDIO #BA23 #BritishArrows #advertising #award #celebration https://t.co/gma2nCpNlv | 2 |
| 1641573883676438528 | Congratulations to the second BRONZE winner for WRITING @BBHblacksheep @somesuchandco #BA23 #BritishArrows #advertising #award #celebration https://t.co/AdbICl7aHD | 2 |
| 1641560311424532480 | We spoke to BBH and MindsEye about winning GOLD for FOOD & NON-ALCOHOLIC DRINKS for Ribena, Blackcurrant Core, 'Moments of Reflection' @BBHblacksheep @stringandtins #BA23 #BritishArrows #advertising #award #celebration https://t.co/7M0zsjaY7n | 2 |
| 1641535390958886940 | Congratulations to the second SILVER winner for CHARITY & PUBLIC SERVICE sponsored by Clearcast @BBHblacksheep @Somesuchandco @No8ldn @Clearcast #BA23 #BritishArrows #advertising #award #celebration https://t.co/L6IfTCcXxa | 2 |
| 1641574166267658245 | Congratulations to the GOLD winner for WRITING @BBHblacksheep @CHEATSTUDIO #BA23 #BritishArrows #advertising #award #celebration https://t.co/K4lVScs4Hw | 1 |
| 1641568263405486082 | Congratulations to the SILVER winner for RETAILERS @BBHblacksheep @pulsefilms @ETCVFX @factoryuk #BA23 #BritishArrows #advertising #award #celebration https://t.co/KEFpRGibY7 | 1 |
| 1641562448833462283 | Congratulations to the BRONZE winner for IMMERSIVE @bbhblacksheep @bbhlondon #BA23 #BritishArrows #advertising #award #celebration https://t.co/TWNwPDy0jz | 1 |
| 1641559892149321732 | Congratulations to the BRONZE winner for HOUSEHOLD GOODS @BBHblacksheep @CHEATSTUDIO #BA23 #BritishArrows #advertising #award #celebration https://t.co/B99sU2VTD3 | 1 |
| 1641559366502416387 | Congratulations to the GOLD winner for FOOD & NON-ALCOHOLIC DRINKS @BBHblacksheep @stringandtins #BA23 #BritishArrows #advertising #award #celebration https://t.co/r6vjWei02C | 1 |
| 1639169794233565185 | Tesco İrlanda, yeni mağazasını yoldan geçenlerle anlık etkileşim kuran reklam panosuyla tanıttı. https://t.co/K5jBVHfFIO @TescoIrl @BBHblacksheep https://t.co/8xaEFVKq0F | 1 |
Top 10 Tweets by Likes
| ID | Text | Like count |
|---|---|---|
| 1639169794233565185 | Tesco İrlanda, yeni mağazasını yoldan geçenlerle anlık etkileşim kuran reklam panosuyla tanıttı. https://t.co/K5jBVHfFIO @TescoIrl @BBHblacksheep https://t.co/8xaEFVKq0F | 7 |
| 1641573883676438528 | Congratulations to the second BRONZE winner for WRITING @BBHblacksheep @somesuchandco #BA23 #BritishArrows #advertising #award #celebration https://t.co/AdbICl7aHD | 6 |
| 1641536781031026688 | Congratulations to the GOLD winner for CINEMATOGRAPHY sponsored by BBH @nca_ldn @AcademyFilms @SoundtreeMusic @BBHblacksheep #BA23 #BritishArrows #advertising #award #celebration https://t.co/qnF5e7FfkF | 5 |
| 1641574166267658245 | Congratulations to the GOLD winner for WRITING @BBHblacksheep @CHEATSTUDIO #BA23 #BritishArrows #advertising #award #celebration https://t.co/K4lVScs4Hw | 5 |
| 1641577701235478528 | We spoke to Grace Chambers & Lucy Johnstone from BBH about winning GOLD for WRITING for Wild, Deodorant, 'Dirty Talk' @BBHblacksheep @CHEATSTUDIO #BA23 #BritishArrows #advertising #award #celebration https://t.co/gma2nCpNlv | 4 |
| 1641568263405486082 | Congratulations to the SILVER winner for RETAILERS @BBHblacksheep @pulsefilms @ETCVFX @factoryuk #BA23 #BritishArrows #advertising #award #celebration https://t.co/KEFpRGibY7 | 4 |
| 1641535390958886940 | Congratulations to the second SILVER winner for CHARITY & PUBLIC SERVICE sponsored by Clearcast @BBHblacksheep @Somesuchandco @No8ldn @Clearcast #BA23 #BritishArrows #advertising #award #celebration https://t.co/L6IfTCcXxa | 4 |
| 1641560311424532480 | We spoke to BBH and MindsEye about winning GOLD for FOOD & NON-ALCOHOLIC DRINKS for Ribena, Blackcurrant Core, 'Moments of Reflection' @BBHblacksheep @stringandtins #BA23 #BritishArrows #advertising #award #celebration https://t.co/7M0zsjaY7n | 4 |
| 1641559366502416387 | Congratulations to the GOLD winner for FOOD & NON-ALCOHOLIC DRINKS @BBHblacksheep @stringandtins #BA23 #BritishArrows #advertising #award #celebration https://t.co/r6vjWei02C | 3 |
| 1641559892149321732 | Congratulations to the BRONZE winner for HOUSEHOLD GOODS @BBHblacksheep @CHEATSTUDIO #BA23 #BritishArrows #advertising #award #celebration https://t.co/B99sU2VTD3 | 3 |
Top Languages Used
Top 10 Hashtags
| Hashtag | Count |
|---|---|
| #ba23 | 24 |
| #britisharrows | 24 |
| #advertising | 24 |
| #award | 24 |
| #celebration | 24 |
| #crackingeaster | 3 |
| #retail | 3 |
| #supermarket | 3 |
| #easter2023 | 3 |
| #shopping | 3 |
Top 10 Mentions
| Mention | Count |
|---|---|
| @bbhblacksheep | 41 |
| @britisharrows | 13 |
| @cheatstudio | 6 |
| @stringandtins | 5 |
| @tesco | 5 |
| @somesuchandco | 4 |
| @nca_ldn | 3 |
| @academyfilms | 3 |
| @soundtreemusic | 3 |
| @bbhlabs | 3 |
Wordcloud of Tweets
Emoji Analysis
Average emojis per tweet:
31
Emojis Used
| Emoji | Count | Emoji Text |
|---|---|---|
| 👏 | 5 | clapping_hands |
| 👏🏻 | 4 | clapping_hands_light_skin_tone |
| 🎉 | 1 | party_popper |
| 🎥 | 1 | movie_camera |
| 🎬 | 1 | clapper_board |
| 👉 | 1 | backhand_index_pointing_right |
Emoji Groups
| Emoji Group | Count |
|---|---|
| People & Body | 10 |
| Objects | 2 |
| Activities | 1 |
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