Tweets Analysis - Keyword: @adhutchinson
Overview
Total number of tweets analysed
57
Earliest tweet was on
2023-02-10
Latest tweet was on
2023-02-20
Tweets covering
9 days
Average age of authors' accounts
11 years
Summarization
The tweets discuss several topics related to Business to Business (B2B) marketing, such as KPIs, podcasts, Instagram, Pinterest, YouTube, Snapchat and other social media platforms. They provide information about different features, new updates, and what to do and not to do. They also contain links to articles and infographics by @adhutchinson for @socialmedia2day.
Topic Modeling
- Social media marketing
- Content creation
- Analytics and KPIs
- Video content on long-form platforms
- Platform-specific features and updates
Emotional Analysis
The tweets express a range of emotions, from enthusiasm and admiration for @adhutchinson's work to excitement about the new features being tested by various social media platforms. There is also a sense of frustration with Instagram's decision to end posting unfair content by the end of 2022. Finally, there is a sense of gratitude for the useful resources and insights provided by @adhutchinson in @socialmedia2day.
Trend Analysis
- Common B2B Marketing KPIs
- YouTube Management and Analytics
- Instagram Story Prompt Care
- Pinterest Idea Pin Video Length Expansion
- Meta Verification Scheme on Facebook and Instagram
- Social Media Marketing Do's and Don'ts
- Instagram Memories Feature
- Snapchat Partner Summit for 2023
- Snapchat Augmented Reality Filters for the Super Bowl
Types of Tweets
Number of Retweets
15
Percentage of total tweets
26%
Number of Original tweets
30
Percentage of total tweets
52%
Number of tweets that contain Mentions
57
Percentage of total tweets
100%
Number of tweets that were Replies
11
Percentage of total tweets
19%
Number of tweets that were Quotes
1
Percentage of total tweets
1%
Number of tweets that contain Hashtags
41
Percentage of total tweets
71%
Top 5 devices used to tweet
| Source | Count |
|---|---|
| Twitter for Android | 13 |
| TweetDeck | 12 |
| Twitter bot first | 10 |
| Twitter Web App | 9 |
| Buffer | 7 |
What devices were used to tweet
Top 10 accounts with highest followers count
| Username | Name | Bio | Followers count |
|---|---|---|---|
| glenngabe | Glenn Gabe | SEO Consultant at G-Squared Interactive focused on Google algorithm update recovery, technical SEO audits, and SEO training. Columnist at Search Engine Land. | 58,565 |
| toprank | TopRank Marketing B2B | B2B Content & Influencer Marketing Agency helping top tech brands break free to become "the best answer" for their customers. #ElevateB2B | 38,894 |
| RaeRadford_ | Rae Radford - Social Media Influencer | I love to write ✍🏼 I love to read 🤓 Proud Gooner ⚽️ Social Media Influencer #BookReviewer #WIP - Near Miss - Crime Novel 🔎 | 27,853 |
| mssackstein | Starr Sackstein, (she/her) Assessing with Respect | COO @Masteryforall. NBCT. Coach. Author. Mom. Partner. TEDx speaker. @ASCD Emerging Leader ‘16. ASCD Edchamp ‘22. Assessment Reformer. Recovering Perfectionist. | 26,988 |
| justinpowellweb | Justin Powell | Senior Manager of Product @ Anywhere Real Estate | 19,572 |
| tressalynne | Tressa Robbins ✨ | Comms, PR, Social Media, Measurement | @PRSAStL past prez, @PRSSASE adviser, @PRCA_HQ | @BurrellesUS VP Customer Onboarding | Remote worker🏡 dog mom🐾 | 15,906 |
| lanerellis | Lane R. Ellis | I'm Social & Content Manager @TopRank, 10+ Year Pubcon Lead Editor, a genealogist, marathoner, XC skier, vegetarian & folk music fan. I've been online 39+ years | 13,205 |
| ExtendingReach | Extending Reach, LLC | Marketing insights and services to help professionals grow and businesses thrive. Start extending your reach today! | 12,566 |
| sabrinaonmove | Dr. Sabrina Kizzie, DBA | 2018 Most Followed B2B #Influencer @whatagraph #Speaker #Marketer, Award winning College Lecturer #SocialMedia @BaruchCollege #DigitalMedia @Forbes Fellow | 9,369 |
| DennyMcCorkle | Denny McCorkle | 💡Digital & Social Media Marketing Professor 💡 Teaching Personal Branding & "Level Up Your LinkedIn" to Young Careerists 🚲 🏊♂️ 📱 💡 ✍️ | 7,501 |
Top 10 accounts with highest friends count
| Username | Name | Bio | Followers count |
|---|---|---|---|
| RaeRadford_ | Rae Radford - Social Media Influencer | I love to write ✍🏼 I love to read 🤓 Proud Gooner ⚽️ Social Media Influencer #BookReviewer #WIP - Near Miss - Crime Novel 🔎 | 23,100 |
| justinpowellweb | Justin Powell | Senior Manager of Product @ Anywhere Real Estate | 19,966 |
| lanerellis | Lane R. Ellis | I'm Social & Content Manager @TopRank, 10+ Year Pubcon Lead Editor, a genealogist, marathoner, XC skier, vegetarian & folk music fan. I've been online 39+ years | 14,514 |
| ExtendingReach | Extending Reach, LLC | Marketing insights and services to help professionals grow and businesses thrive. Start extending your reach today! | 11,696 |
| tressalynne | Tressa Robbins ✨ | Comms, PR, Social Media, Measurement | @PRSAStL past prez, @PRSSASE adviser, @PRCA_HQ | @BurrellesUS VP Customer Onboarding | Remote worker🏡 dog mom🐾 | 9,232 |
| glenngabe | Glenn Gabe | SEO Consultant at G-Squared Interactive focused on Google algorithm update recovery, technical SEO audits, and SEO training. Columnist at Search Engine Land. | 7,668 |
| sabrinaonmove | Dr. Sabrina Kizzie, DBA | 2018 Most Followed B2B #Influencer @whatagraph #Speaker #Marketer, Award winning College Lecturer #SocialMedia @BaruchCollege #DigitalMedia @Forbes Fellow | 7,139 |
| DennyMcCorkle | Denny McCorkle | 💡Digital & Social Media Marketing Professor 💡 Teaching Personal Branding & "Level Up Your LinkedIn" to Young Careerists 🚲 🏊♂️ 📱 💡 ✍️ | 6,764 |
| drdouggreen | Douglas Green | Free Resources http://t.co/wQForNc0 My Book Teaching Isn’t Rocket Science It’s Way More Complex: buy https://t.co/uVrYYzNoHw summary https://t.co/ZHZ3bhC5Fy | 6,563 |
| mssackstein | Starr Sackstein, (she/her) Assessing with Respect | COO @Masteryforall. NBCT. Coach. Author. Mom. Partner. TEDx speaker. @ASCD Emerging Leader ‘16. ASCD Edchamp ‘22. Assessment Reformer. Recovering Perfectionist. | 4,752 |
Most active users
| Username | Bio | Number of tweets |
|---|---|---|
| AMmarketing_NL | Freelance Digital Marketer & Consultant, travel addict, workaholic and a coffee-lover. Genius is the ability to put into effect what is on your mind -F. | 10 |
| insidepages | Writer, editor, recovering journalist, birdwatcher, AC/DC fan, Beaufortonian. Retweets do not imply an endorsement. | 10 |
| redefinethearth | https://t.co/rCLs62k1vWCommon man of IndiaDefinition of #Equality happens only in IndiaOpinions are my own not views of my employer.RT # not endorsement | 8 |
| CaddyMarketing | Seasoned #marketing and #PR exec discussing all things #marketing: #advertising | #branding | #PR | #SM | #digital. | 3 |
| sabrinaonmove | 2018 Most Followed B2B #Influencer @whatagraph #Speaker #Marketer, Award winning College Lecturer #SocialMedia @BaruchCollege #DigitalMedia @Forbes Fellow | 3 |
| PRSAGoldCoast | The official Twitter account of the Public Relations Society of America's Gold Coast chapter. #PRSA #PRSAGC #PR | 2 |
| glenngabe | SEO Consultant at G-Squared Interactive focused on Google algorithm update recovery, technical SEO audits, and SEO training. Columnist at Search Engine Land. | 1 |
| toprank | B2B Content & Influencer Marketing Agency helping top tech brands break free to become "the best answer" for their customers. #ElevateB2B | 1 |
| techjalal | Founder @shaheenarmys, Blogger📝, YouTube Creator ▶️, Beta tester🔬 , Web Developer 🧑🏻💻, Graphics Designer 🧑🏻🎨 at @BDSPOfficial (KP) & @OnlySports33 | 1 |
| sakaatt | - | 1 |
Tweets per day
Top 10 tweets with highest Retweet count
| ID | Text | Retweet count |
|---|---|---|
| 1625917911117271040 | "The 10 Most Common B2B Marketing KPIs and How to Use Them" - Get the key takeaways from @LinkedInd's new 15-page explainer of common KPIs, including what they measure, what that means, and how to best use them from @adhutchinson in @socialmedia2day https://t.co/4BMqrXWsXz https://t.co/WcRAI5Axhj | 3 |
| 1626266665850662913 | Pinterest Expands Idea Pin Video Length to 5 Minutes. B2B marketers using the Pinterest platform can now utilize video clips up to 5 minutes long, up from the previous 60-second limit: https://t.co/3RHl5wkUSc by @adhutchinson for @socialmedia2day https://t.co/jiadqdeec9 | 2 |
| 1627746407380619292 | #Meta Announces Initial Test of ‘Meta Verified’ Paid Verification Scheme on #Facebook and #IG https://t.co/l60jjsdJ6r by @adhutchinson via @socialmedia2day | 1 |
| 1624811852420055040 | #Snapchat Announces its Partner Summit for 2023 https://t.co/9vC75KiFrW by @adhutchinson via @socialmedia2day | 1 |
| 1625540795318108161 | This is an awesome #infographic to keep on hand for reference purposes.24 Do’s and Don’ts of #SocialMedia #Marketing, as presented by @adhutchinson in @socialmedia2day ➡️ https://t.co/ve0fgNmhzN https://t.co/yMgw1SPL3S | 1 |
| 1625840515370389504 | DrDoug's NetNuggets #edchat #cpchat @ConradChallenge @nutrition_facts @mssackstein @socialmedia2day @adhutchinson @darcymiajimenez @weird_hist @digg @AdrianaDiaz @nypost @tim_fargo @AliiaRoza @nypost https://t.co/tYCiZpeiks https://t.co/JtZvtRwsGx | 1 |
| 1625195605713727488 | I like this feature on #Facebook, so let's see if it works here.@instagram Tests New Memories Prompts to Re-Ignite User Engagement, reports @adhutchinson in @socialmedia2day ➡️ https://t.co/y8X8nqBBEE https://t.co/pfnAHRvOxB | 1 |
| 1625187236072374284 | 24 Do’s and Don’ts of Social Media Marketing [Infographic] https://t.co/hNRsBnMir0Good reminders.Thanks @socialmedia2day @adhutchinson #SocialMediaMarketing #BetterNotBeOnTheBadList https://t.co/rsbQYJZzAs | 1 |
| 1625551705189322759 | This is an awesome #infographic to keep on hand for reference purposes.24 Do’s and Don’ts of #SocialMedia #Marketing, as presented by @adhutchinson in @socialmedia2day ➡️ https://t.co/RPlghPF1uS https://t.co/2klfSzRbU8 | 1 |
| 1625178229085552653 | We like this feature on #Facebook, so let's see if it works here.@instagram Tests New Memories Prompts to Re-Ignite User Engagement, reports @adhutchinson in @socialmedia2day ➡️ https://t.co/FrnA12b83I#sm #socialmedia #contentmarketing https://t.co/K7bnOmKO3U | 1 |
Top 10 tweets with highest Like count
| ID | Text | Like count |
|---|---|---|
| 1625917911117271040 | "The 10 Most Common B2B Marketing KPIs and How to Use Them" - Get the key takeaways from @LinkedInd's new 15-page explainer of common KPIs, including what they measure, what that means, and how to best use them from @adhutchinson in @socialmedia2day https://t.co/4BMqrXWsXz https://t.co/WcRAI5Axhj | 6 |
| 1627665625979011072 | Run a podcast? -> YouTube Tests Podcast Management Options in YouTube Studio and Podcast Analytics https://t.co/Y0AJQtZVkZ via @adhutchinson https://t.co/npSpspCTuD | 3 |
| 1626334101182763009 | #Instagram trying out a new way to prompt users to re-share their old posts, with a ‘Memory’ Story prompt now showing up in some users’ feeds, @adhutchinson reports. https://t.co/EzB5tkbk7e https://t.co/O0XDMwi6Yw | 3 |
| 1626266665850662913 | Pinterest Expands Idea Pin Video Length to 5 Minutes. B2B marketers using the Pinterest platform can now utilize video clips up to 5 minutes long, up from the previous 60-second limit: https://t.co/3RHl5wkUSc by @adhutchinson for @socialmedia2day https://t.co/jiadqdeec9 | 2 |
| 1624325101935116292 | @salman_memon_7 @mosseri @MattNavarra @SaadhJawwadh @stufflistings @WFBrother @wongmjane @socialmedia2day @adhutchinson @BusinessInsider @alexeheath @techjalal https://t.co/Sz3IsMEfX2so why did they say end of 2022 here we need to stop posting unfair instagram content waste of time | 2 |
| 1624435840029016066 | Via @adhutchinson https://t.co/CpHAt9PIsa | 2 |
| 1626675601397645314 | #YouTube testing a new option that would enable creators to add multiple audio tracks in different languages to their videos, @adhutchinson reports. https://t.co/I7otucafgx https://t.co/mLndnZaHob | 2 |
| 1625267586031296512 | If you're a #contentcreator, you'll want to pay attention to this... Thx @adhutchinson https://t.co/VwmSIRQM97 #smm #contentmarketing #vlogger #sidehustle #entrepreneurs #influencers #smallbiz #startups #SMBs | 2 |
| 1627746407380619292 | #Meta Announces Initial Test of ‘Meta Verified’ Paid Verification Scheme on #Facebook and #IG https://t.co/l60jjsdJ6r by @adhutchinson via @socialmedia2day | 1 |
| 1625540795318108161 | This is an awesome #infographic to keep on hand for reference purposes.24 Do’s and Don’ts of #SocialMedia #Marketing, as presented by @adhutchinson in @socialmedia2day ➡️ https://t.co/ve0fgNmhzN https://t.co/yMgw1SPL3S | 1 |
Top 3 Languages Used In Tweets
Top 10 Hashtags used
| Hashtag | Count |
|---|---|
| #socialmedia | 9 |
| #marketing | 7 |
| 6 | |
| #infographic | 4 |
| #smm | 3 |
| #contentmarketing | 3 |
| #snapchat | 3 |
| #superbowl | 3 |
| #meta | 2 |
| #ig | 2 |
Top 10 Hashtags Used In Tweets
Top 10 mentions
| Mention | Count |
|---|---|
| @adhutchinson | 57 |
| @socialmedia2day | 31 |
| @futurism | 8 |
| @darktrace | 6 |
| @icijorg | 6 |
| @icfj | 6 |
| @gijn | 6 |
| @pressfreedom | 6 |
| @oistedu | 6 |
| @mikegruss | 6 |
Top 10 mentions
Wordcloud of Tweets
Emojis
Average number of emojis used per tweet
26
Emojis used in tweets
| Emoji | Count | Emoji Text |
|---|---|---|
| ➡️ | 8 | right_arrow |
| 📣 | 2 | megaphone |
| 🤓 | 2 | nerd_face |
| 🇵🇰 | 1 | Pakistan |
| 😢 | 1 | crying_face |
| 🙌🏼 | 1 | raising_hands_medium-light_skin_tone |
Emojis groups
| Emoji Group | Count |
|---|---|
| Symbols | 8 |
| Smileys & Emotion | 3 |
| Objects | 2 |
| Flags | 1 |
| People & Body | 1 |